Most of what is left of the one-time empire is a footprint smaller than many regional retailers, and a whole lot of legal bills.
DTC for multi-branded retailers, on the other hand, is more complex and may include selling merchandise that is directly shipped from vendors or selling products through a marketplace or concession models.
As they seek scale, some of the fastest-growing e-commerce firms have a license from investors to burn cash. A business can't lose money forever, though. (Right?)